Hi 👋. I am Tigran.

A Product Designer.

Creating a better experiences for users People.

A Senior Product Designer with 10+ years of experience, designing and building scalable digital products.

Selected works

Case Studies

Roche

Building Enterprise Design System

Designing and scaling an enterprise multi-library design system (foundations, components, icons, patterns, data visualization) adopted by 300+ cross-functional team members across multiple products.

Read Case Study

TopMessage

Customer Messaging Platform From 0 to Activation

Led the design of the platform from scratch, with onboarding driving a 24% increase in activation and 46% growth in sign-ups.

Read Case Study

BetConstruct

Building a Scalable Product Experience Across Platforms

Unifying multiple B2B platforms into a single, intuitive product experience that reduced user dependency and improved daily workflows.

Read Case Study

BetConstruct

Simplifying Data-Heavy Risk Management Workflows

Building a risk analysis workflows, making dense player data more scannable, actionable, and easier to navigate while maintaining flexibility for advanced use cases.

Read Case Study

iGaming Projects

Case Studies

Betsson

Price Boost System for Sportsbook

Designing an end-to-end Price Boost experience for a mobile sportsbook, enabling users to easily discover boosted odds, place bets with enhanced value, and track their performance in bet history.

Read Case Study

Hi 👋. I am Tigran.

A Product Designer.

Creating a better experiences for users People.

A Senior Product Designer with 10+ years of experience, designing and building scalable digital products.

Selected works

Case Studies

Roche

Building Enterprise Design System

Designing and scaling an enterprise multi-library design system (foundations, components, icons, patterns, data visualization) adopted by 300+ cross-functional team members across multiple products.

Read Case Study

TopMessage

Customer Messaging Platform From 0 to Activation

Led the design of the platform from scratch, with onboarding driving a 24% increase in activation and 46% growth in sign-ups.

Read Case Study

BetConstruct

Building a Scalable Product Experience Across Platforms

Unifying multiple B2B platforms into a single, intuitive product experience that reduced user dependency and improved daily workflows.

Read Case Study

BetConstruct

Simplifying Data-Heavy Risk Management Workflows

Building a risk analysis workflows, making dense player data more scannable, actionable, and easier to navigate while maintaining flexibility for advanced use cases.

Read Case Study

iGaming Projects

Case Studies

Betsson

Price Boost System for Sportsbook

Designing an end-to-end Price Boost experience for a mobile sportsbook, enabling users to easily discover boosted odds, place bets with enhanced value, and track their performance in bet history.

Read Case Study

Hi 👋. I am Tigran.

A Product Designer.

Creating a better experiences for users People.

A Lead Product Designer with 10+ years of experience,

designing and building scalable digital products.

Selected works

Case Studies

Roche

Building Enterprise Design System

Designing and scaling an enterprise multi-library design system (foundations, components, icons, patterns, data visualization) adopted by 300+ cross-functional team members across multiple products.

Read Case Study

TopMessage

Customer Messaging Platform From 0 to Activation

Led the design of the platform from scratch, with onboarding driving a 24% increase in activation and 46% growth in sign-ups.

Read Case Study

BetConstruct

Building a Scalable Product Experience Across Platforms

Unifying multiple B2B platforms into a single, intuitive product experience that reduced user dependency and improved daily workflows.

Read Case Study

BetConstruct

Simplifying Data-Heavy Risk Management Workflows

Building a risk analysis workflows, making dense player data more scannable, actionable, and easier to navigate while maintaining flexibility for advanced use cases.

Read Case Study

iGaming Projects

Case Studies

Betsson

Price Boost System for Sportsbook

Designing an end-to-end Price Boost experience for a mobile sportsbook, enabling users to easily discover boosted odds, place bets with enhanced value, and track their performance in bet history.

Read Case Study